Airline company US Airways will go back to offering passengers free drinks starting March 1, announced the companies chief executive, W. Douglas Parker.
As fuel cost began to rise many airlines began charging passengers to check baggage and book flights using their frequent flier miles. US Airways, however, received a lot of backlash when it started charging passengers $1 for coffee and tea and $2 for bottled water and soft drinks.
The company has now decided to discontinue charging passengers for drinks after the implementation of the new policy proved to have more negative effects than positive.
US Airways has made a step in the right direction. Being the only company to begin charging for beverages would only come back to hurt them. As travelers we all have become accustomed to free beverages and meals on flights. To begin charging for something so many view as complimentary would definitely have a major impact on an individuals decision to fly US Airways or another airline. US Airways has made an intelligent decision and will in the end come out on top.
NY Times article: US Airways to Resume Free Drinks
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